Google Web Store hosts countless applications for Chrome. Among them, we tried to list out 10 Must-Have Chrome Extensions for Digital Marketers. They together make the life of an SEO expert a lot easier.
10 Best SEO Chrome Extensions
1. SEO Quake
SEO Quake by SEMrush shows important metrics such as Alexa Rank, Google Index, Bing Index, and more.
Similar to MozBar, it also shows statistics about the pages in SERPs including info on backlinks, whois info, traffic info, number of pages indexed, domain age, and Alexa rank.
MozBar gets you instant SEO insights about the website you are browsing and even the list of websites that appear on Search Engine Result page (SERP) whenever you search for something on the search engine, without having to leave your web browser.
Along with various backlink metrics, you can also see a website’s domain authority and page authority from this extension.
Google’s Page analytics extension is a very useful tool to study how your audience is interacting with your website. It is a must have extension for any digital marketer who rely on Google Analytics for traffic stats.
Apart from the usual Google Analytics matrics like Pageviews, Unique Pageviews, Average time on page and Bounce Rate; the tool will also give you useful data about where your users click and the number of active visitors your website has in real time.
I guess you all are aware of the usefulness of Ninja Outreach. If you don’t know, let me tell you that it is one of the most powerful blogger outreach and prospecting tool. Now they came out with a chrome extension, which is a lighter version of the original application.
The tool is capable of providing you with data like full name, location, social media follower counts, email address, Alexa rank, backlinks, page authority, domain authority and more. It also adds powerful prospecting and outreach capabilities to your web browser.
The tool also displays links to key pages on a website such as contact us, about us, resources, reviews, infographics, etc. It also provides email outreach templates which you can use from the extension itself.
We all know how important backlinks are for SEO. If any of those hard earned links gets broken, it not only affects the ranking but also leave us with no clue what went wrong. Broken link building is one of the most time-consuming things to do. And without the help of proper tools, it can be an unrewarding task. LinkMiner is the tool which will help you in this thankless endeavour.
LinkMiner shows you backlink info and social data for any link on a page. You can also export those links from a page to a CSV file. It will also tell you the total number of external links are there on the webpage you’re viewing.
Redirects are an important part of SEO. Redirect Path will show you all the redirects from the URL you entered to your final URL.
Loading speed of your site an important factor which influences your site’s rankings. If your site does not load quickly, visitors will loose interest to explore your site.
Page Load Time measures the loading time of a particular webpage and displays it in the toolbar. You can check if any redirects are taking too long to load or if your server is taking too long to respond. You can then use data obtained from this extension to speed up your site’s loading time.
Buzzsumo, as we have already talked about it in Digital Marketing Tools, is a popular content marketing tool which allows you to search for the most popular/shared content online for any given topic.
Its Chrome extension provides you insight into the performance of a content piece, without leaving your web browser. It allows you to see the engagement metrics and backlinks it has generated online. It is also capable of providing you insights on how your competitors’ content is performing and, thereby, you can create a better content that is more shareable.
All the digital marketers must be aware of the benefits of UTM. The Google Analytics URL Builder extension is very useful to quickly tag the URLs that you want to track in your Google Analytics campaigns.
To use this extension, click on the URL Builder icon and it will then automatically capture the current URL of the page. You will then need to complete a form including fields like the source, medium, campaign, etc. Once you’ve filled the form, the tool will autogenerate the final URL. You can then share this new tagged link through your social media accounts and track them independently using Google Analytics.
You will find lots of URL shorteners out there, but Bit.ly is arguably the best among them.
The Bit.ly extension allows you to shorten URLs quickly, and even lets you track stats such as the number of clicks a link got. When you click on its extension icon, it will automatically give you a shortened URL to use which you can then share directly from the popup window.
By now, you must have made your list of extensions to be loaded in your chrome. Try them out and see how much value they are adding to your SEO efforts.
You can also go to Digital Marketing Tools for other useful applications that will help you with various activities in Digital Marketing.
Which one is your favourite Google Chrome SEO extension? Let us know in the comments below.